Get a Sales Audit for Clarity and a High-Impact Revenue Roadmap

Don’t waste your budget on random sales activities and misguided tactics — let Illicium conduct a thorough sales audit, identify your highest-impact opportunities, and create a clear roadmap to revenue growth. Get the expert diagnosis you need to make confident decisions and build a sales engine that delivers predictable results.

Implementing sales tactics without a proper sales process audit or investing in solutions that don't address your root problems is a mistake your business can't afford.

0%
Only 40% organisations rate
their GTM planning effective
0%
Nearly 70% of companies
lack GM plan at launch
0%
Less than 9% of business
manage to scale

Trusted By B2B IT and SaaS Companies

TOP 3 challenges we help to resolve

You're Ready to Scale But Unsure Which Sales Levers to Pull First

After building your IT service business, you've reached the point where you need to accelerate growth - but the path forward isn't clear. Without expert analysis of your current sales function, you risk investing in the wrong priorities and delaying your scaling timeline.

Your Sales Investments Aren't Yielding Proportional Returns

Despite allocating budget to various sales initiatives and possibly hiring internal team members, you're not seeing the results you expected. Something in your sales development approach isn't connecting, but identifying the specific gaps requires specialised expertise you don't have in-house.

You Need a Structured Sales Roadmap Tailored to Your Business

Generic sales advice doesn't work for IT service providers. You need a methodical assessment that evaluates your unique market position and provides a clear, prioritised plan for building a sales engine that delivers consistent results - not more trial-and-error tactics.

Our 3-Phase Sales Audit Process Eliminates Costly Guesswork

Rapid Discovery & Diagnostic

Stop wondering why your sales efforts aren’t delivering results. The meaning of a sales audit is finding exactly where your revenue is leaking. We’ll examine your current sales approaches that frustrate your team and drive away potential clients. We’ll identify why your messaging falls flat with prospects, why your conversion rates remain stubbornly low, and why competitors are winning deals you should be closing. This diagnostic phase exposes the specific barriers blocking your IT service business from achieving predictable growth.

  • Uncover hidden sales process breakdowns
  • Identify why qualified leads aren’t converting
  • Analyze why your B2B lead generation efforts underperform
  • Sales messaging that highlights your unique value

Targeted Opportunity Identification

Eliminate the confusion about where to invest your limited resources. Through thorough sales auditing, we’ll pinpoint exactly which fixes will immediately impact your bottom line. Instead of spreading your budget across ineffective tactics, we’ll show you the specific areas where small changes will yield dramatic improvements. You’ll discover which parts of your sales approach actually resonate with IT buyers and which are actively repelling prospects you want to attract.

  • Expose ineffective sales messaging that’s costing you deals
  • Identify untapped markets within the lead generation Australia landscape
  • Target the top 3 revenue-generating opportunities specific to your business

Action-Ready Implementation Plan

No more vague advice or theoretical strategies—get a practical roadmap that eliminates implementation confusion. We deliver a step-by-step plan showing exactly what needs to happen, who needs to do it, and what results to expect. You’ll receive specific scripts, templates, and processes calibrated for the IT services market. This plan transforms uncertainty into confidence, replacing random activities with strategic actions proven to work for businesses like yours.

  • Clear implementation steps that prevent costly missteps
  • Time-saving templates that eliminate starting from scratch
  • Quick-win tactics that generate immediate revenue.

What You'll Receive: Actionable Results,
Not Just Recommendations

Prioritised Revenue Acceleration Plan

You’ll receive a detailed roadmap that identifies exactly which activities will drive the fastest revenue growth. This customised plan eliminates guesswork by ranking opportunities based on potential impact, implementation difficulty, and time-to-results. Instead of scattered efforts, you’ll have a focused strategy that concentrates your resources where they’ll generate the greatest returns.

Your Sales Investments Aren't Yielding Proportional Returns

Our proven sales audit procedures deliver a visual map of your optimised sales process with specific improvements highlighted at each stage. You’ll see exactly where prospects are falling out of your funnel today and which specific process adjustments will fix these issues. This blueprint serves as your guide to systematically improve conversion at every stage of your customer journey.

You Need a Structured Sales Roadmap Tailored to Your Business

Start seeing results immediately with our tactical implementation guide. This practical resource includes scripts, templates, and specific actions your team can execute within days – not months. Each quick-win opportunity is fully documented with step-by-step instructions to help you generate B2B leads that actually convert into revenue, building momentum quickly while laying the foundation for longer-term strategic improvements.

Looking for a Sales Augmentation partner with proven credentials?

At Illicium, we’ve specialised in helping IT Services, MSP and SaaS companies grow since 2023 – and we have the Clutch top agency awards every year to back it up. Rather than traditional sales outsourcing, we serve as your GTM engineers and sales enablement partners, delivering both immediate results and long-term strategic growth across local and international markets.
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"Illicium dove really deep into a product they didn’t know, which was fantastic. We’re all amazed by the work they’ve done."
Inna Shablygin
VP of Operations at WWPass
YuriMiloslavsky
"We like Illicium's persistence to deliver above and beyond."
Yuri Miloslavski
CEO at YMtech
muelinger
"Alex is one of the most valuable people I've ever worked with. Proactive, ambitious, dedicated and highly organised."
Ami Mullenger
Sales Development Manager
natalieng
"Illicium were easy to work with and always happy to ask questions and communicate as needed."
Natalie Ng
Management Consultant at Idea Science
fedorch
"Illicium is really good at quickly adopting feedback."
Eugene Fedorchenko
Founder at Intfinite
rae
"The leads that Illicium found and the data they presented to us were very good; they delivered excellent work."
Gavin Rae
MD at Product Rocket

Frequently Asked Questions

Our sales process audit follows a structured yet efficient approach. We begin with 1-2 focused workshops involving you and key members of your team. During these sessions, we’ll review your existing systems, examine your current sales process, and analyse your sales collateral. We also conduct a thorough assessment of your marketing materials, customer journey, and conversion points. This collaborative approach ensures we gain comprehensive insights while minimising disruption to your operations.
We’ve designed our process to be minimally invasive. You’ll only need to commit a couple of hours of your time, primarily during the initial workshops and final presentation of findings. Our team handles the heavy lifting of analysis and recommendation development. We understand you’re busy running your business, so we’ve created a checklist for sales audit that enables us to gather the necessary information efficiently without becoming a burden on your schedule.
Most clients begin seeing tangible improvements within 2-4 weeks of implementing our quick-win recommendations. More substantial results typically emerge within 60-90 days as the strategic initiatives take hold. The exact timeline depends on the specific challenges identified and how quickly you can implement the recommended changes, but our approach is designed to deliver both immediate wins and long-term sustainable growth.
Unlike general business consultants, we specialise exclusively in sales development for IT service providers. Our audit is tailored to the unique challenges of selling complex technology solutions and services. We understand the Australian IT services landscape, the buyer journey for technology purchases, and the specific sales approaches that work in this market. This specialised focus allows us to identify opportunities and solutions that generic consultants would likely miss.

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